What is Real Bread?

Real bread, in its purest form, is bread made without the use of processing aids or any other artificial additive. Real Bread is simply flour, water and fermentation (either by adding yeast or using natural fermentation) and sometimes salt is added. Other natural additions include nuts, seeds, herbs, butter, egg or milk.

Real bread is bread made without flour improvers, dough conditioners, preservatives, chemical leavening (baking powder, Bi-carbonate of soda), any other artificial additive or the use of pre-mixed ingredients.

Informed Choice

As bakers and consumers, we deserve to know what it is we are eating. We would like to see a system of transparency established (including a listing of ALL ingredients) so we can all be aware of what is in our daily bread.

We don’t tell anyone what to eat or not to eat; we would simply like everyone to have the opportunity to make a fully informed choice when it comes to eating their daily bread.

Though we always try to operate with integrity and maintain the highest standards expected of a craft baker, not all breads made by members of Real Bread Ireland match our definition of Real Bread.

Good Bread and Real Bread

For example, we all recognise that soda bread is a hugely popular part of our culinary tradition but we do not include it under the real bread definition due to the use of chemical leavening, bicarbonate of soda or bread soda.

If you wish to avoid breads that differ in any way from our definition of Real Bread, we are very happy to offer you those in our range that fit the criteria and help you begin a journey of discovery.

That begins with baking at home, which the network and many members promote and teach, and if baking at home means beginning with brown bread leavened with bread soda, well and good.

We were, and continue to be, inspired by Andrew Whitley, Chris and their Real Bread campaign in the UK and we work with them whenever we can.